Join Coastal Life Realty Group
Coastal Life Realty Group is a locally owned and managed real estate brokerage that was built by real estate agents, for real estate agents. We are focused on helping agents organize, structure and scale their businesses so they can make for money, enjoy more time off and experience less stress in their lives. We accomplish this by providing our agents with a strong support staff, best-in-class tools and technology and carefully crafted workflows and business management systems.
Coastal Life Realty Group agents are identified based on their productive business activities and strong personal and business ethics. It is not Coastal Life Realty Group's desire to be the largest real estate brokerage in the area, but it is our desire to the be the best real estate brokerage in the area. Below is an overview of the technology, tools, services and support that we provide to all Coastal Life Realty Group agents. If you would like to discuss joining Coastal Life Realty Group in greater detail, feel free to contact our Broker, Joe Wilson directly at 443-235-8382 or schedule a call below.
Schedule a Call or Meeting with Coastal Life Realty Group
Basic Agent Services
All of the agent services listed below are standard Coastal Life Realty Group services. These services are included in the agent's respective commission structure plan and there are no additional fees or costs associated with them.
- Dotloop Premium
- Errors and Omissions Insurance
- Premium Office Space at Multiple Locations
- Ring Central Phone and Text System
- Full Coastal Life Branding Package
- Sentrilock Lockboxes
Expert Support Staff
One of the many things that sets Coastal Life Realty Group apart from other brokerages is the support that we provide to our agents. The volume of daily tasks involved in running a profitable real estate business are a lot for an individual agent to effectively manage on their own. Coastal Life Realty Group has a full support staff in place to assist our agents and their clients at every step in the real estate process. We invest a considerable amount of resources into our staff to ensure our agents and their clients are consistently receiving a high-level of service and support.
Transaction Coordinator
Coastal Life's Transaction Coordinator assists in managing the day to day operations of Coastal Life Realty Group. The Transaction Coordinator is well versed in all company workflows, tools and systems, which enables them to assist Coastal Life agents and their clients wherever and whenver needed. Tasks that the Transaction Coordinator routinely assists agents with are resale package distribution, new listing and transaction set-up, marketing coordination, deposit processing, same-day commission payments and more. The Transaction Coordinator's primary purpose is to save Coastal Life Realty Group agents valuable time and effort.
Listing Coordinator
Coastal Life Realty Group's Listing Coordinator coordinates and executes all aspects of the marketing for Coastal Life listings. They arrange for the professional photography, install signage and lockboxes, shoot our interactive 3-D virtual tours, prepare property flyers and direct mail campaigns, enter listings into the MLS and more. Coastal Life agents can rest assured that when their listing lands on our Listing Coordinator's desk the entire Coastal Life marketing campaign will be completed promptly and be of first-class quality across the board. Coastal Life Realty Group's Listing Coordinator saves our agents a lot of valuable time, effort and money that they can inturn utilize to expand their business or personal life.
Administrative Assistant
Coastal Life Realty Group's administrative assistant assists the Transaction Coordinator and Listing Coordinator with a variety of daily tasks. The Administrative Assistant performs numerous administrative and support functions "behind the scenes", which frees up valuable time for our Transaction and Listing Coordinators. The Administrative Assistant also helps to ensure that all of the marketing and content that Coastal Life Realty Group produces for the company and its agents is executed promptly and efficiently. As a result of these time savings, the Transaction and Listing Coordinators are able to focus their efforts on key support and marketing activities that have a significant impact on Coastal Life Realty Group agent's businesses and success.
Premium Office Space
Coastal Life Realty Group offers first-class office space with prime locations on 74th St. in Ocean City and on Rt. 611 in West Ocean City. Both offices have been completely renovated and are in excellent condition. We have a variety of office options available depending on your situation and preferences. All Coastal Life Realty Group offices feature:
- Private, semi-private, team and transient office options
- Multiple conference rooms for clients meetings, closings, masterminds, etc.
- All conference rooms are tech-enabled for presentations
- Ample parking at both locations for clients, staff and agents
- Best-in-class equipment, supplies and office services
- Storage for signage and other marketing materials is available
- Welcoming lobbies, several common areas and kitchenettes
For a lot of real estate agents, where they work from matters and ultimately has an impact on their productivity and overall business. Coastal Life Realty Group offices provide a pleasant and productive work environment. Coastal Life staff, management and agents are onsite and always available to assist when needed.
New Listing Coordination
Coastal Life Realty Group assists its agents with the cumbersome and time consuming process of properly launching a new listing. Once Coastal Life agents secure a signed listing ageement, Coastal Life support staff takes care of the rest. The entire new listing process is managed through our online transaction management system, which provides full transparency into the new listing workflow and acts as a central hub for all of the respective listing's marketing materials. Initial basic services include:
- Key Copies - Agents drop the listing's keys off to the office and the Listing Coordinator will get several copies made and test them at the property.
- Sentrilock Lockboxes - Sentrilock lockboxes are provided and installed on all Coastal Life listings and linked to the property in ShowingTime and the Sentrilock app.
- Installation of Signage - Coastal Life's Listing Coordinator will store and install the signage of your choice at the listing.
- Sign Rider - The sign rider for the listing's exclusive listing website will be ordered and place at the property.
- Complete and Accurate MLS Placement - The Listing Coordinator will accurately and fully enter the listing into the MLS system.
- ShowingTime Set-Up - The Listing Coordinator will set-up the listing in ShowingTime with instructions, lockbox details and Owner contact information.
As deals approach the closing date, Coastal Life staff will start coordinating the post-closing tasks for the agent. We will assist with removing signage and lockboxes, dropping off keys to the Buyer's agent if necessary, picking up closing paperwork and more. This is another added service that saves Coastal Life Realty Group agents a considerable amount of time and effort.
New Listing Marketing
Coastal Life Realty Group provides their agents with a full marketing package for each of their new listings. In an effort to reduce time to market, this process starts as soon as the agent knows they will be securing a new listing. The entire marketing package is completed promptly and thoroughly with high-quality marketing materials throughout.
Professional Photography
Buyers consistently rate property photos as one of the most important factors in determining which properties they ultimately choose to schedule showings for. Numerous studies have shown that the quality of a listing's photos has a considerable impact on the number of showings, time on market and quality of offers received. As such, all Coastal Life Realty Group agents receive a full professional photography package for each of their listings.
Interactive 3-D Virtual Tour
There is a lot of competition in the real estate industry and agents need unique marketing to make themselves stand out. To assist with this, Coastal Life Realty Group has interactive 3-D virtual tours created for all of our agents listings. These immersive 3-D tours enable buyers to tour our listings at any time, from any device and interact with the property much as if they were physically walking through it. Digital floor plans and walkthrough videos are also created from these 3-D virtual tours.
Aerial Drone Photos
Real estate in our area benefits from beautiful locations, surroundings and views. In an effort to capitalize on these factors, Coastal Life Realty Group has aerial drone photos shot for all of our listings. These aerial photos are stunning and captivate prospective Buyer's interest by showing-off the true scale of a property, along with its location and views.
Property Video
Buyers love video as it is easy to view on any device and provides a lot of information in a relatively short amount of time. Coastal Life Realty Group has high-quality videos created for our agent's listings that highlight all of the interior spaces, exterior spaces, amenities and views. These property videos are then utilized throughout the entire marketing campaign for the listing, truly making it stand out from the competition.
Exclusive Listing Website
Exclusive listing websites are created for each of our agent's listings, which include the professional photos, detailed descriptions, 3-D virtual tour, property video, digital floor plan and maps. Sign riders are readily available for each listing that drives consumers to the listing website, which looks great on mobile devices and prominently features the listing agent. The listing websites are used on the property flyers, direct mail pieces, new listing announcements, social media posts and more.
High-Quality Property Flyers
Coastal Life Realty Group provides its agent with high-quality brochures to be utilized on the interior of their listings. These full-color brochures are printed on thick card stock and feature several high-quality images, detailed property descriptions, the website address of the listing's exclusive listing website and agent contact information. Buyers will look at several properties in a day and these high-quality brochures ensure Coastal Life listings stands out from the competition.
New Listing Announcements
Rather than waiting for agents to find our new listings, Coastal Life Realty Group puts them directly in their inbox. Our new listing announcements feature a relevant header, several photos, a detailed description, listing agent contact information and links to all of the listing's first-class marketing materials. If an agent has a client looking for a property similar to your new listing, these new listing announcement will aid in letting them know about it immediately.
Business Development
Coastal Life Leads Program
Generating and converting real estate leads is expensive, time consuming and difficult, which was the catalyst for the Coastal Life Leads Program. Through the Leads Program, Coastal Life Realty Group generates a high volume of leads for our agents and assists them with the cumbersome process of converting those leads into appointments and subsequently closings. Hundreds of leads are generated each month that go into a lead pond where agents can access and work them. As the leads come into the system, Coastal Life Realty Group has a professional calling service contacting them, a saved search and new listing updates are set-up automatically and the leads are a assigned to a content based email campaign. Agents have the ability to monitor the lead's activities in the lead pond, looking for opportunities to make contact with them around. Agent notifications are set-up to alert agents as new leads come into the lead pond and when the leads perform high-intent activities that signal motivation. Once an agent makes meaningful contact with a lead, the lead is transferred out of the lead pond to the agent's CRM for exclusive access. Opportunities surfaced by the calling service or Coastal Life admins are sent out to the agents on a round-robin base. Coastal Life Realty Group covers all of the costs and maintenance associated with the Leads Program. Agents are only responsible for a reasonable referral fee once a Leads Program deal closes.
Market Leading Websites
Coastal Life Realty Group offers our agents market leading websites at both the company and agent level. These are high-end, custom built websites designed around ease of use and useful local content. The websites offer a ton of useful tools and functionality for both our agents and their clients. Once an agent enters their client into the Coastal Life system the client stays "attached" to their respective agent throughout all of our websites and related functionality. The agent's contact information will show exclusively on all listings and all inquiries and other website activity will be routed directly to the respective agent. The individual agent sites feature the respective agent exclusively and provide the opportunity for customization and content creation. The website developers and Coastal Life Realty Group are constantly innovating to ensure we stay ahead of the curve and our competition.
Direct Mail Campaigns
Coastal Life agents receive a 150 piece direct mail campaign for each new listing and property sale. The direct mail campaigns consist of jumbo size 8.5" by 5.5" full color, glossy postcards. The postcards prominently feature the respective agent and their contact information. Coastal Life staff creates the postcard for the agent to review and approve. Once approved, the agent provides Coastal Life staff with a list of buildings, sub-divisions, map area, etc. where they would like the direct mail campaign sent. Coastal Life staff then finalized the mailing list and gets the postcards sent out, typically the same day the new listing goes live or the closing occurs. Agents also have the option to send larger or more frequent direct mail campaigns if they so choose, which the Coastal Life staff will assist them with. Most Coastal Life agents average 2-3 additional sales every year from these direct mail campaigns , which scales up with higher levels of production.
Social Media Marketing
Coastal Life Realty Group posts all of our agent's new listings and proeprty saless on our social media platforms. These agent posts are supplemented by local information and traditional content marketing with the intent of keeping people engaged and coming back to Coastal Life Realty Group's websites and social media channels. Additionally, our website provider offers several advanced tools that enable our agents to easily post listings, saved searches and related information on their own social media feeds. Leads that are generated from these cost effective campaigns flow directly into the agent's CRM. Once in the CRM agents can generate follow-up campaigns to convert these leads into clients. Website and social media traffic can also be "retargeted" with other useful content, which ultimately increases conversion rates.
Business Management
Transaction Management CRM
Coastal Life Realty Group's listings and transactions are managed through the Realvolve transaction management software. Realvolve is proven software that makes the process of managing transactions and listings more efficient for all parties involved. All transaction party contact information, files, tasks, communications and transaction history are conveniently stored in one place. Realvolve runs off of custom built workflows that notify the respective party what needs to be done and when to do it, ensuring nothing gets overlooked. The system provides full transparency for the agent into the coordinators completed activities and communications. All marketing materials for listings are stored within Realvolve, making them easily accessible for the agents in the event they want to do additional marketing on their own. With our experienced staff and the Realvolve software, Coastal Life agents can rest assured knowing that all necessary transaction tasks have been completed and that their clients and listings are consistently receiving a high-level of service.
Website CRM
Coastal Life Realty Group websites have a robust customer relationship management (CRM) tool built into them that makes the process of managing clients and new leads easy, efficient and effective. The websites and CRM are tied directly to Bright MLS and custom-built to cater to our local, coastal real estate market. Agents have the ability to set-up custom searches, new listing alerts, market updates and much more for their clients. They can also send their clients curated lists of properties directly from their website, rather than the MLS or national portals. All client activity is tracked and can be monitored within the CRM for targeted client follow-up. The Property Tracker accounts help your clients organize their real estate search. Agents can communicate with their clients via email, phone and text directly from within the CRM or via the CRM's robust mobile app, all of which is tracked in the lead's history for later reference if needed. The CRM features a full library of useful content that is available for lead conversion, follow-up and nurture via action plans, dialers, drip campaigns, text campaigns and more. Coastal Life's websites and the integrated CRM are a powerful tool for generating leads, turning those leads into clients and maintaining a relationship with those clients after the sale
Coastal Life Vacations
Coastal Life Vacations is our rental management company that specializes in quality vacation rentals in Ocean City and the surrounding areas. Coastal Life Vacations is focused on first-class service, best-in-class technology and attention to detail that results in great experiences for both our property owners and their guests. Along with being easily accessible and available to answer any property management questions you may have, Coastal Life Vacations staff can also provide detailed rental projections, rental histories, rental marketing plans, buyer and seller consultations and more. Coastal Life agents that have a client with property management needs can provide a seamless transition for them to Coastal Life Vacations. In doing so, Coastal Life agents don't lose control of their client's real estate experience by referring them to a third party. They will continue to enjoy the same high-level of service they came to expect from their Coastal Life agent when working with Coastal Life Vacations. If and when they decide to sell their property they are automatically referred back to their Coastal Life agent by the Coastal Life Vacations staff. Generous referral fees are paid to agents when referring their clients to Coastal Life Vacations.
Let's Connect
You deserve more from your real estate brokerage. We would love to meet with you to discuss how we can help you expand your real estate business, while also saving you a considerable amount of time and money in the process. Feel free to contact our Broker, Joe Wilson directly at 443-235-8382, schedule a call or send us an email below.